API’s Monetize the Web seminar

By Michael Fraase

Monday, 13 September 2004 04:43AM CDT

Section: Publishing

After a travel day from hell (I left my house in Saint Paul at 5:00AM, got routed through a connection in Dallas where I spent two hours on a broken plane that was finally pronounced unfixable) I finally made it to San Francisco for The Media Center‘s “Monetize the Web” seminar.

This is going to be interesting because of the speakers discussion leaders and the quality of the other participants. I suspect it would be even more interesting if they didn’t have a “no publication” statement in the information packet I received last night:

“A note about our seminar ground rules: Media center seminars and discussions are considered off the record. What’s said in the seminar should stay among the people in the room. That means the members agree they won’t publish anything based on what they hear in the seminar. But they will be taking copious notes for internal presentations in their companies and they’ll want to apply as much as they possibly can. The Media Center may publish summaries or accounts of presentations in our seminars, but if we do so we will always follow up and request permission from discussion leaders to make sure we aren’t publishing proprietary or other information they woudl rather keep private.”

Disappointing, of course—and I guess I expected better from a unit of the American Press Institute—but since I’m here on a fellowship I’ll play by the rules. Besides, that way you can’t hear about my LSD crack last night during the introductions.

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